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Keyword phrase search volume August 2008

Top search phrases over 10 categories for Australian internet users ending August 30th 2008

What are people searching for? What are the biggest searched for terms across 10 different markets in Australia? Below your questions are answered.

Knowing what people are looking for can better help you understand your own market, what we think people are searching for and what they actually are can be quite different. WE SEO will post the monthly search volume and phrases each month for you to keep track on trends.

Understanding trends and how people search gives you a greater insight into your own keyword research. When you are looking at your own optimisation of keyword phrases the difficulty is removing your own thoughts on what you would search for as they are often tainted.

Top 10 Search Terms by Category, Four Weeks Ending August 30, 2008 (%) Australian search traffic

Real Estate

Travel

Search Term

Search Volume

Search Term

Search Volume

real estate
3.93
google maps
1.74
realestate.com.au
3.03
google earth
1.09
realestate
1.95
qantas
1.07
domain
1.38
jetstar
1.04
www.realestate.com.au
1.18
street view
0.78
realestate.com
1.03
virgin blue
0.74
relwa
0.64
google street view
0.69
real estate.com.au
0.46
maps
0.64
domain.com.au
0.39
wotif
0.55
lj hooker
0.35
where is
0.50

Shoping

Automotive Industry

Search Term

Search Volume

Search Term

Search Volume

ebay
5.62
holden
2.51
trading post
0.72
toyota
2.41
ebay australia
0.60
honda
1.73
ebay.com.au
0.38
mazda
1.57
ticketek
0.33
ford
1.45
harvey norman
0.31
nissan
1.27
amazon
0.22
mitsubishi
1.15
target
0.22
subaru
1.09
www.ebay.com.au
0.21
hyundai
0.85
big w
0.19
suzuki
0.75

Commercial Airlines

Pharmaceutical and Medical Products

Search Term

Search Volume

Search Term

Search Volume

jetstar
9.33
blackmores
1.41
qantas
8.68
proactive
0.77
virgin blue
6.51
proactiv
0.61
singapore airlines
2.59
shingles
0.49
tiger airways
2.18
januvia
0.47
virgin
1.93
viagra
0.46
jet star
1.65
lipitor
0.45
emirates
1.31
lexapro
0.45
virginblue
1.20
csl
0.44
tiger airlines
1.10
gout
0.43

News

Fashion

Search Term

Search Volume

Search Term

Search Volume

bom
0.70
supre
1.29
herald sun
0.58
witchery
1.01
smh
0.48
country road
0.88
the age
0.46
just jeans
0.77
news
0.37
cotton on
0.70
ninemsn
0.29
dotti
0.69
courier mail
0.28
pumpkin patch
0.54
daily telegraph
0.28
jeans west
0.52
the australian
0.25
peter alexander
0.49
weather
0.21
billabong
0.44

Government

Insurance

Search Term

Search Volume

Search Term

Search Volume

bom
1.12
racv
2.41
ato
0.98
nrma
2.41
centrelink
0.91
car insurance
2.38
rta
0.55
racq
2.29
transperth
0.35
aami
1.98
medicare
0.33
travel insurance
1.84
asic
0.23
medibank private
1.73
weather
0.23
rsvp
1.51
cityrail
0.21
raa
1.45
jobsearch
0.19
mbf
1.29
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Data is provided by Hitwise and collated by WE SEO

Hitwise, a subsidiary of Experian, monitors how more than 25 million Internet users, including 10 million in the United States, interact with over 1 million Web sites across more than 160 industry categories. It collects Internet usage information through a combination of ISP data partnerships and opt-in panels. Data are collected in accordance with local and international privacy legislation and are audited by PricewaterhouseCoopers.

Understanding search and how people search is vital to your seo campaign, WE SEO can help you unlock new markets and gain market and brand exposure. Call WE SEO today on toll free 1300 78 50 60 or fill out our free consultation form, we will return your call during normal business hours.

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