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Top search phrases over 10 categories for Australian internet users ending December 27th 2008

The last search phrase volume for 2008, this chart indicates the top searches over ten categories for Australian internet users. Understanding trends can help in marketing your website no matter what market you are in.

 

Top 10 Search Terms by Category, Four Weeks Ending November 29, 2008 (%) Australian search traffic

Real Estate

Travel

Search Term

Search Volume

Search Term

Search Volume

real estate
3.99
jetstar
1.24
realestate.com.au
2.66
qantas
1.12
realestate
1.99
google maps
1.01
domain
1.70
virgin blue
0.86
www.realestate.com.au
1.04
wotif
0.70
realestate.com
1.00
where is
0.61
relwa
0.52
google earth
0.59
real estate.com.au
0.39
whereis
0.58
real estate.com
0.39
webjet
0.47
domain.com.au
0.39
maps
0.47

Shoping

Automotive Industry

Search Term

Search Volume

Search Term

Search Volume

ebay
4.67
toyota
2.75
trading post
0.74
holden
2.07
ebay australia
0.55
honda
1.79
ticketek
0.39
mazda
1.59
ebay.com.au
0.36
ford
1.34
big w
0.34
mitsubishi
1.31
harvey norman
0.34
nissan
1.25
target
0.31
subaru
1.25
kmart
0.30
hyundai
0.91
bunnings
0.24
bmw
0.88

Commercial Airlines

Pharmaceutical and Medical Products

Search Term

Search Volume

Search Term

Search Volume

jetstar
9.59
blackmores
1.43
qantas
8.81
libragirl
0.91
virgin blue
5.75
proactiv
0.82
tiger airways
3.04
lipitor
0.52
singapore airlines
2.19
lexapro
0.50
jet star
1.86
cialis
0.47
virgin
1.78
libra girl
0.46
air asia
1.37
gnc
0.46
tiger airlines
1.27
zoloft
0.46
virgin blue
1.25
viagra
0.43

News

Fashion

Search Term

Search Volume

Search Term

Search Volume

bom
2.17
supre
1.32
weather
0.60
cotton on
1.15
the age
0.54
witchery
1.06
smh
0.51
country road
1.04
herald sun
0.37
dotti
0.90
news
0.35
peter alexander
0.77
ninemsn
0.31
just jeans
0.71
bureau of meteorology
0.25
bardot
0.59
elders weather
0.25
billabong
0.59
melbourne weather
0.24
portmans
0.51

Government

Insurance

Search Term

Search Volume

Search Term

Search Volume

bom
3.51
nrma
2.47
centrelink
1.05
racv
2.46
weather
0.74
aami
2.42
rta
0.69
racq
2.33
ato
0.51
car insurance
1.93
bureau of meteorology
0.41
travel insurance
1.93
vcaa
0.38
medibank private
1.68
board of studies
0.35
mbf
1.14
medicare
0.30
medibank
0.91
bom.gov.au
0.29
raa
0.89
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Data is provided by Hitwise and collated by WE SEO

Hitwise, a subsidiary of Experian, monitors how more than 25 million Internet users, including 10 million in the United States, interact with over 1 million Web sites across more than 160 industry categories. It collects Internet usage information through a combination of ISP data partnerships and opt-in panels. Data are collected in accordance with local and international privacy legislation and are audited by PricewaterhouseCoopers.

Understanding search and how people search is vital to your seo campaign, WE SEO can help you unlock new markets and gain market and brand exposure. Call WE SEO today on toll free 1300 78 50 60 or fill out our free consultation form, we will return your call during normal business hours.

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