Seo Advice

Sipping amazing Silk Road cocktails with a friend of mine who is a Federal Member of the Australian Parliament, the topic of conversation inevitably ended up in the current global economic crisis and the dropping Australian dollar.

We are hearing everywhere that the economy is approaching a downturn, with the share market in turmoil and businesses thinking what next, this is the time to concentrate efforts on marketing your business smartly.

When we hear doom and gloom in the market companies tend to start the belt tightening, often cutting back on marketing spend, but is this really the smart thing to do?

Monday 22nd September 2008 Google wrote a post that fundamentally is wrong for many reasons, while at the same time does have some foundation, although not much!

The long tail have you heard of it? The long tail in essence is unique search strings or search terms that may not first come to mind or ever show up in keyword research. Long tail search queries equate to over 25 percent of all search strings, if you are not taking advantage of this highly targeted search traffic you are missing out on customers.