Unfortunately we cannot name the incredible insight of the author as the authors name has been withheld; maybe for worry of being flamed on twitter or other lacking new mediums that this writer obviously has issues with.
He or she pulls parallels from reality TV such as Big Brother and the Biggest Loser, and although I must concur of the lack of intelligence or even any engaging story line or plot. Grouping the parallel in the same breath as twitter shows a complete lack of understanding and how people interact. One wonders does the author have a facebook page or is that like twitter on it's death bed and gurgling the final breaths before laying down.
The author harps the praises of the traditional media stream and talks up Melbourne Herald Sun, which in some light shows the mentality of the author could not even draw upon a non rag publication, sighting the Age would of been far higher brow. Talks of the 1.5 million people engaged in their newspaper, and this could be true but does the author forget that in excess of 2.5 million Melbournians receive their media need through online mediums.
I find it ironic that this twitter medium that has no life left in its bones is actually how I first found the article. Who would of thought that telling the world what you are doing, and spending on average three hours a day on a single site would become the norm for some 200-million facebook users. Who would of imagined people would keep daily records of their thoughts and actions while writing about them on the some 80 million blogs around the world. Hang on could the blog just be the new diary, with a greater audience.
A blanket statement of no one will pay for entertainment online, last time I looked people paid for forum access, online gaming access, magazine subscriptions and e-books, football sites and many more is this not online entertainment. We have only seen the beginning of how we will interact online, and in a time where commercials on TV are fast forwarded at haste, and every company worth it's salt spending larger on on-line mediums, we have to think was this author all there when the article was written. Is there an axe to grind we do not know about, twitter is brand new really and with over 9 million users and growing we cannot see it folding tomorrow.
Of course there is going to be a high turnover rate of users, twittering is not for everyone, when names such as Jason McCabe Calacanis can see the future of twitter, you cannot just write it off as a fad. Sitting here writing this, looking over at facebook and seeing my friend in London and the new photos she has just posted, while reading her funny twitter tweet prompting me to check out the facebook update, one has to wonder does the author actually get it.
As the author puts pen to paper, and the story is posted onto the Australian website, we still wonder does the author get it? Even when at the base of the article you can share it with the many social platform the web has to offer, we still ask but we know; no the author does not get it, not even a little tweet of it.
Future of media is not what short sited authors tell us but what we decide to claim as worthwhile media, the news is from an individual perspective, we have had enough of reading narrow minded dribble, we would rather write our own in 140 characters or less.
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